Tuesday, January 05, 2010

Getting More Traffic to Your Blog, Part Ten: Using Your E-mail to Advertise

One of the easiest ways to let others know that you have a genealogy blog is through e-mail. You can do this simply or with a little pizzaz. Most e-mail programs will allow you to create a "footer" or a "signature," a message that appears at the bottom of every e-mail message.  This is a great place to put a description and link to your blog.  I use Gmail (a free Google "product"), and here's how mine looks:

Miriam Robbins Midkiff
Spokane, Washington, USA
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
Check out my newest website: Online Historical Newspapers

Check out my new website: Online Historical Directories

My Family History Blog: http://ancestories1.blogspot.com
#6 in ProGenealogists' Top 25 Genealogy Blogs

Eastern Washington Genealogical Society Blog:
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

Lately, I've been thinking of going for something a little less wordy and more professional looking, like the one Thomas has through retaggr:

Actually, what appears in Thomas' e-mails is a smaller (half-size) version of this, complete with his profile.photo. You'll notice that there are links in his retaggr card that link specifically to all the online profiles he chooses: Blogger, Twitter, Facebook, etc., as well as links to his blogs. It's easy to set up a retaggr account, and a great way to add a little pizzaz to your e-mails while letting others know about your blog(s). There are other similar interactive cards out there, of course. Try running the following phrases through Google or your favorite search engine: "interactive business card" or "interactive profile card".

One final way to use e-mail to garner readership is to simply send out an e-mail to your family members and friends to let them know about your blog(s).

We're almost done with this series, and then we're on to a new one!

Other posts in this series:

Part One: Get Listed
Part Two: Participate
Part Three: Comment and Allow Comments
Part Four: Create a Profile
Part Five: Join Social Networking Sites
Part Six: The Redux
Part Seven: Check It
Part Eight: Learn

Part Nine: Bookmarks, Feeds, and Subscriptions


Virginia Travis said...

Miriam, retaggr is excellent! I used their service for a couple of years. There is a Google Chrome extension for customizing signatures called Autopen and Firefox has a wonderful extension called Wise Stamp. There are so many choices these days. Excellent work, as usual!

Thomas MacEntee said...

Thanks Miriam for the shout out! Which reminds me I need to do an update - and not just that photo! One of my genealgy New Years resolutions is to separate my business persona (geneabloggers) from my personal persona (tmacentee).

I love Retaggr - and it is a great addition to my marketing toolbox.

Astrid said...

Good idea!

leahjane said...

Hi Miriam,

There is a neat Firefox plugin that I just found for adding an image signature, like your business card, to Gmail. I just tried it and it works great!



Miriam said...

Thanks for all the comments, as well as links and suggestions for other custom signatures!